Technology is an important facet of the BMW brand and perceptions of leadership in technology are an important driver of premium brand strength in the category. We saw from the competitive landscape that, perhaps unsurprisingly, many other brands are also striving to be seen as...
When it came to creating the new Bentayga EWB Azure, Bentley pushed themselves out of their own comfort zone – fusing incredible comfort and awe-inspiring capabilities with the largest body SUV they’ve ever made. THE IDEA With this campaign we wanted to create a more emotive, narrative...
As the first four-door grand tourer from Bentley to bear the hybrid name, this exciting new model puts sustainability right at its heart – enhancing and evolving the balance of performance and luxury that has shaped the range to date. THE IDEA The campaign film brings this...
The launch of the Continental GT Speed provided the perfect opportunity to move Bentley’s communications into a contemporary space for a younger, New Luxury audience. As this was the most dynamic road car Bentley had ever made, our brief was to demonstrate that driving this...
Brixton produces throwback-style, precision engineered motorcycles. They asked us to take the brand from start-up to recognised genuine new player on the scene. THE IDEA We developed the brand from scratch, starting with a new brand image and website. Thanks to a horizontal and vertical scrolling homepage,...
With the new wireless charging system, you can charge your Lumia 930 wherever you are and whenever you want. THE IDEA We created a series of quick and funny tutorials on how to charge your Lumia 930 in the most different, unlikely and surprising scenarios....
The New Twingo is the most customisable car of its family, with the goal to appeal to new generations. THE IDEA We decided to make car personalisation a more unique and accessible experience. Thanks to the AR app and a few New Twingos we parked around the...