04
Mar 2020
04
Mar 2020
Great things can happen
Getting smokers to quit is no easy task, since they are immune to all the usual messages related to health benefits and the scary imagery on packs. THE IDEA Most smokers can’t do cold-turkey, but they might be willing to give up just one cigarette a day...
WHAT ELSE?
Whenever I can, I love to bother my neighbours with loud noises. I produce my own music and, who knows, perhaps one day I'll release something 🤷🏻♂️ - Last but not least: although I live in London, I like to help the ADCI - Italian Art Directors...
01
Nov 2019
Life Is Full Of Ups And Downs
People see banks as being very distant from their real life, as if they cared more for their business than for their customers. UniCredit wants to demonstrate an understanding for client's life. THE IDEA We created a series of fun installations at the Fiumicino Airport in Rome....
30
Oct 2019
Must Be Walkers
Help develop the new TOV for ‘Must Be Walkers’ launch and show how it works across a variety of channels. THE IDEA ’Must be Walkers’ is the new brand positioning for the UK’s favourite crisps. To help bring the tone to life we used factual headlines and...
15
May 2019
History Is Written By The Victors
Diarrhea isn't a funny subject and Imodium needed a cut-through campaign that goes beyond the usual lifestyle imagery associated with the product category. THE IDEA Diarrhea can strike anyone, at any time, regardless of the situation and often ruining it for everyone else involved. We dramatized our...
08
Jan 2019
Conad app UI
Conad is an Italian retail store brand which operates one of the largest supermarket chains in the country. They asked us to revamp their mobile app UI and focus on the online grocery store....
07
Jan 2019
Sellafield Careers Website
Sellafield Ltd, a nuclear decommissioning Site Licence Company controlled by the Nuclear Decommissioning Authority, was looking for new qualified employees and our job was to build a new welcoming career website. careers.sellafieldsite.co.uk...
10
Dec 2018
Any direction. As long as it’s your own
Brixton produces throwback-style, precision engineered motorcycles. They asked us to take the brand from start-up to recognised genuine new player on the scene. THE IDEA We developed the brand from scratch, starting with a new brand image and website. Thanks to a horizontal and vertical scrolling homepage,...